May 27, 2016


Browns president Alec Scheiner discusses plan to improve fan experience at stadium

BEREA – Browns president Alec Scheiner revealed the team’s five-point plan to enhance the gameday experience at FirstEnergy Stadium.

He said the team consulted fans through surveys, phone calls and social media on what improvements they’d like to see.

  • Entrance to the stadium.
    Scheiner said 44 security screening lanes and 20 turnstiles have been added, which should allow 4,000 more fans to enter every 15 minutes compared to last year. The team’s trying to avoid the traffic jams right before kickoff.
  • Cell phone service.
    A Verizon tower has been added and the AT&T tower upgraded. Cell reception was a huge problem last year. Scheiner said customers of all other carriers will benefit.
    He said the Browns don’t have plans to have complete wifi capability, but will add technology if necessary.
  • Team shops.
    The Browns will increase the size of the main team shop and add kiosks throughout the stadium. The inventory and design of the stores will be updated.
  • Guest experience.
    The Browns hired guest-services company Contemporary Services Corporation to focus on each fan’s safety and overall experience.
    “We want to harness the energy of the fans,” Scheiner said. “We think we have a good atmosphere.”
  • Gameday experience.
    The team will change the music, video presentations and player introductions. A DJ will be on the field pregame with speakers, a different DJ will be in the booth during games and a drumline has been added.
    “We know we have a lot of work to do,” Scheiner said. “This is just the beginning.”

About Scott Petrak

Scott Petrak has been covering the Browns since 2004. He can be reached at 329-7253 or Like him on Facebook and follow him on Twitter.